Johnny Tai of Bennche on his companies Megelli 250m

The latest Megelli motorcycles are some of the sharpest looking quarter-liter bikes to hit the beginner bike scene. In 2009 QLINK had all but secured US distribution of the bikes, announced rollout plans and retail price.

Former QLINK VP Johnny Tai left the company last year and started Texas based Bennche, Inc. He and his team put together a business plan and pitched it to UK design firm Megelli and their manufacturing partner Hisun. Obviously they were impressed and now Bennche has been granted exclusive distribution of the 250r, 250s and 250m to the USA market.

The trio of Megelli motorcycles will be built in China by Hisun with Megelli employees overseeing Quality Assurance, production and other day to day processes. Quality is also a very high priority for Bennche. First off, it will allow them to provide the customer a strong 18 month limited warranty. In addition, Johnny Kim explained to OtherMakes.net that he will grow the Bennche dealer base slowly and only sign on dealers with a strong history of customer service and satisfaction. He believes strong customer service is the only way for Bennche to be successful in powersports distribution.

The 248 pound single cylinder 250r, 250s and 250m were on display at the 2010 Indy Dealer Expo last week along side Bennche’s ATV, scooter and UTV offerings. Retail price for the 250r Sportbike will remain the same as QLINK had planned. However, the 250s streetfighter is $100 higher retail and the 250m supermoto is $300 higher than QLINK’s planned retail price.

The prices of the motorcycles are still priced compedative compared to other offerings in the 250cc price range and the style is unmatched. If Hisun and Megelli do well with the quality of the bikes there is no doubt these striking machines will do well for Bennche.

QLINK was not available for comment but the Megelli bikes have been removed from the motorcycle models list on their website.

Megelli 250r Specifications:

Dealers will not carry any inventory. The buying process will be automated via kiosk in the dealer’s showroom. After the customer evaluates a demo model details such as engine displacement and suspension will be tailored to the users riding style. Once the customer order is complete the bike will be shipped in 7 days as the bike is assembled in Tulsa, Oklahoma. No word on pricing or release date. Stay tuned to OtherMakes.net for updates.

More pics after the break…

Source: Motorcycle.com